Hampshire and Isle of Wight Air Ambulance
Transforming fundraising with next-gen contactless giving - tailored DTV Mini experiences that engage communities at unmanned sites and manned events alike.
Hampshire and Isle of Wight Air Ambulance relies on swift emergency response to save lives across two diverse counties. To support their vital work, they partnered with Donation.Tech to deliver innovative contactless donation solutions that engage communities both at unmanned sites and during manned events.
As specialists in delightful donations, Donation.Tech designed tailored interactive experiences that help the charity maximise support while deepening public connection to their life-saving mission.
The solution
Donation.Tech deployed three DTV Minis and Plinths across key locations, each delivering a compelling three-stage video donation journey:
Attractor Loop
Inspire Engagement
Donation Plea
Sensor triggered
Thank You
Express Gratitude
1. Awareness
Eye-catching videos highlight the critical role of the air ambulance service in local emergencies.
2. Engagement
Advanced sensors detect passers-by, activating a heartfelt donation appeal to encourage immediate support.
3. Gratitude
Following a contactless donation via the Payter P66, a personalised thank-you video reinforces the donor's impact on the community.
Designed to be payment reader agnostic, the DTV units provide Hampshire and Isle of Wight Air Ambulance with flexibility to integrate future payment options or CSR partnerships.
Impact
- Increased donor engagement at both unmanned locations and staffed events
- Stronger community connection through personalised, emotive messaging
- Insight-driven fundraising enabled by the Donation.Tech Dashboard, allowing real-time analysis to optimise campaign content and placement
The team absolutely love them and are already thinking of other ways to utilise them.
Next-gen giving
This project exemplifies the future of charity fundraising — next-generation contactless giving that combines emotional storytelling, smart technology, and effortless donations to make a real difference in saving lives.